When I look at the televisionI wanna see me staring right back at me

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In an early moment of desperation, I thought of pitching Pegasus as a reality show a la’ The Restaurant . On sobering up, I realized that would trivialize the product we were creating and create a circus that would make it next to impossible to build a business. That, plus no one would buy it.

Perhaps I should have called the good folks at Hearst.

Mike Orren is the Chief Product Officer of The Dallas Morning News; President of Belo Business Intelligence; husband to Crystal Orren; and a Mungarian at Munger Place Church in Dallas, TX. All opinions herein are mine alone.