Like most people I meet in Dallas, I’m a transplant. I moved here on a whim in 1993; left in 1999 and came back (on purpose, this time) in 2001.

Ever since moving back, buying a home and now starting a Dallas-based business, I’ve begun really thinking of Dallas as home. Home.

That’s why I get so riled when I see Our City look bad. That’s why I was apopleptic this week while watching Sheer Dallas. I won’t dignify it with a description, but suffice to say that it is not representative of the culture or mores of the Dallas I know and love.

And, that’s probably why I was a bit o’er-snarky in my advice (fourth bullet) to the good folks at Oodle in reference to their cowboy hat logo. To their credit, they’re watching their press and reached out to me for suggestions for a better icon. Started to suggest the red Pegasus, but thought better of it.

Mike Orren is the Chief Product Officer of The Dallas Morning News; President of Belo Business Intelligence; husband to Crystal Orren; and a Mungarian at Munger Place Church in Dallas, TX. All opinions herein are mine alone.