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Stream of consciousness January 27th

Stream of consciousness January 27th

twitter (feed #3)
New @benfolds WITH Ben Folds Five? Yes, please. #rockgasm http://t.co/YzfVx7Yh
twitter (feed #3)
Truth. “@TweetsofOld: It is a hard thing to befriend a man who will not touch coffee. MO1895”
twitter (feed #3)
I love wine. But I certainly don’t want my water tasting like it. Songwriting trope I’ll never understand.
twitter (feed #3)
Ex-parrot. “@TimesPublicEdit: In our Obituaries section, are we too quick to judge a person "deceased"?”
foursquare (feed #2)
twitter (feed #3)
Awesomeness. Dublin bottling strikes back: http://t.co/1R9PGS7h I preminisce a craft soda trend in Dallas locavore-ish restaurants.
twitter (feed #3)
Dead-on: “Shit Silicon Valley Says” http://t.co/msLPepR7
twitter (feed #3)
This IS pretty Badass: "The Badass Project Conference 2012" http://t.co/8I5fgYIf A little disappointed @honeybadger isn’t keynoting.
instapaper (feed #5)
instapaper (feed #5)
twitter (feed #3)
Hi, I’m Mike. And I really like @officialheart, even the lame ballady songs. I am unashamed.
twitter (feed #3)
Waitaminute. People are upset about the new season Mad Men poster? http://t.co/Ca8nCmCQ Have they never watched the opening credits?
twitter (feed #3)
Making my tickets misdemeanors! MT @JasonWhitely: #Texas raising the Speed Limit to 75 on 1,500 miles of its Interstates on 60 counties.
foursquare (feed #2)
Checked in at The Fairmont Dallas
twitter (feed #3)
DFWIMA event on political advertising. (@ The Fairmont Dallas w/ 3 others) http://t.co/hFByssMg
instapaper (feed #5)
twitter (feed #3)
RT @MAlexJohnson: MT @geneweingarten: Someone should hack Klout, so whenever a guy tweets his K score, it should add "… and I’ve never …
instapaper (feed #5)
twitter (feed #3)
DFWIMA being schooled by @yovinny on digital political advertising.
twitter (feed #3)
US political advertising budget roughly equal to McDonalds, sayeth @yovinny, who equates poli ads to autos. Infrequent decision, zero-sum.
twitter (feed #3)
Presidential elections suck oxygen, attention from more impact full, relevant local elections, per @yovinny
twitter (feed #3)
Digital ads don’t move voters to new candidate- finds volunteers, $; tests messaging, gets out vote says @yovinny
twitter (feed #3)
Now @yovinny answers my longstanding question about politician Twitter feeds w/ few followers: Just trying to reach press…
twitter (feed #3)
… Press like Twitter as replacement for press release, as finding story there sounds like original reporting.
twitter (feed #3)
BTW, to save poor guy from flood of @ messages, stipulating that all political ad tweets paraphrase @yovinny unless I say other…
twitter (feed #3)
Voters don’t download candidate apps unless already converted. Tablet will be gamechanger, but not via apps.
twitter (feed #3)
Disruption to traditional TV means more political ads on live sports (no DVR).
twitter (feed #3)
Again, web videos, all other big digital, about reaching press and raising money. 5 views ok, if they’re the right ones.
twitter (feed #3)
Re: Pawlenty: "Nothing kills a bad product like good advertising." Image did not match. And proved can build a campaign with web video ads.
twitter (feed #3)
Facebook is for candidates to talk to the base and raise $. Twitter is to get press.
twitter (feed #3)
Corner visuals work really well for candidates on FB. FB killing display. Cheap, targetable, DIY, escapes clutter. TV / Papers worst eviron.
twitter (feed #3)
In search, campaigns chasing news. Catch wave of current events.
twitter (feed #3)
Mobile web trumps apps. People don’t dl politics apps.
twitter (feed #3)
Campaigns not using mobile geotargeting or Twitter monitoring, but should.
twitter (feed #3)
SuperPACs will be huge, but only on TV. Fogies who don’t get Interwebs. Only understand negative TV ads.
twitter (feed #3)
2012 ad spend to top $5b. Running out of places to run TV. Digital < 3%. Someone will learn how to move numbers digital only, but exception
twitter (feed #3)
Googlebombing is the new whisper campaign.
twitter (feed #3)
Traditional fundraising nets .60/dollar on big donors. Obama/Paul more like .90 on small. But they may not come back over time…
twitter (feed #3)
Hard for campaigns to use QR codes because they now have so few print pieces on which to display them.
twitter (feed #3)
War between direct mail vendors and digital vendors– dm is where digital money is coming from.
twitter (feed #3)
Again, preceding political ad tweets all paraphrased from @yovinny talk at @dfwima luncheon. Great stuff.
twitter (feed #3)
Betting rich people’s purgatory looks a lot like the valet line at The Fairmont.
instapaper (feed #5)
instapaper (feed #5)
blog (feed #1)
twitter (feed #3)
A political advertising primer: http://t.co/FLnQabep My Storify of @yovinny‘s excellent @DFWIMA talk. Highly recommended.
twitter (feed #3)
Dear everyone who makes web forms. If you have the Zip, why do you also need the City and State fields? #justbeamazing
instapaper (feed #5)
twitter (feed #3)
RT @robinsloan: An analogy & a warning → "I need to do more historical research" : novel-writing :: "I’ll just poke around on Github" : …
twitter (feed #7)
RT @robinsloan: An analogy & a warning → "I need to do more historical research" : novel-writing :: "I’ll just poke around on Github" : …
instapaper (feed #5)
twitter (feed #3)
RT @jweb: RT @davepeck: Sucks how Wile E. Coyote is remembered for crappy ACME gadgets & not for his realistic paintings of tunnels.
twitter (feed #3)
Needs a yoga mat. “@crydecker: Um. Yup. You win, sir. “@thismanslife: Most hipster thing you will see all week: http://t.co/MWvTXVqT””
instapaper (feed #5)
twitter (feed #3)
Has me rethinking earlier water/wine Tweet. “@mommywantsvodka: Vodka really IS just awesome water.”
twitter (feed #3)
Clearly our kindergarten art programs need more funding: “@OmarVillafranca: Protest art at DISD? http://t.co/Ur4Avz5N
foursquare (feed #2)
Checked in at Matador Tapas
foursquare (feed #2)
Checked in at Billiard Bar
lastfm (feed #6)
Listened to 102 songs.

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